Hieu's Communications: Final Project Proposal

The website needing redesigning proposal:

http://www.fargohomes.com/

My Redesigning Ideas - website proposal

Overview - This is a website of a business which is running as the agent of home buyers and the agency for brokers who have owners’ proxy to sell houses

Why – This website was done by non-professors in designing web, so it has a lot of mistakes.

Design Overview:

What is working

1.   Domain Name - www.fargohomes.com is easy to remember.
2.   The photography of every house is showed clearly and completely.
3.   Many styles of the houses are provided, so the information the website is giving the customers is in variety.
4.   Logo is OK

What is not working – Most of mistakes are in the home page

1.   Its organization is awkward and a big mistake when the designer don’t almost arrange and classify the information into the items.
2.   The navigation makes the viewer confused so much.
3.   The color scheme is kind of awkward.
4.   Leaderboard is designed carelessly.
5.   Layout is done by snatches.
6.   Some texts are so big and other texts are too small

Proposed Changes

1.   Reorganizing whole home page
2.   Classifying the information, the style of houses and put them in the items following their features
3.   Arranging the styles of houses following the clients’ needs.
4.   Reducing many details and putting them in subfolders
5.   Applying another color scheme
6.   Redesigning the leader board
7.   Redesigning whole interface with using a lot of pictures and icons in metaphors
8.   Using the images in animation to attract viewers
9.   Making the direct link from the big image the client has just seen to its detail.
10.   Reducing some fonts
11.   Adding some links to useful service sites for the customer and the same time, put some links in original website to new links.