Final Project Proposal

The website needing redesigning proposal:

 

http://www.fargohomes.com/

 

My Redesigning Ideas - website proposal

Overview - This is a website of a business which is running as the agent of home buyers and the agency for brokers who have owners’ proxy to sell houses

Why – This website was done by non-professors in designing web, so it has a lot of mistakes.

Design Overview:

What is working

1.    Domain Name - www.fargohomes.com is easy to remember.
2.    The photography of every house is showed clearly and completely.
3.    Many styles of the houses are provided, so the information the website is giving the customers is in variety.
4.    Logo is OK

What is not working –  Most of mistakes are in the home page

1.    Its organization is awkward and a big mistake when the designer don’t almost arrange and classify the information into the items.
2.    The navigation makes the viewer confused so much.
3.    The color scheme is kind of awkward.
4.    Leaderboard is designed carelessly.
5.    Layout is done by snatches.
6.    Some texts are so big and other texts are too small

Proposed Changes

1.    Reorganizing whole home page
2.    Classifying the information, the style of houses and put them in the items following their features
3.    Arranging the styles of houses following the clients’ needs.
4.    Reducing many details and putting them in subfolders
5.    Applying another color scheme
6.    Redesigning the leader board
7.    Redesigning whole interface with using a lot of pictures and icons in metaphors
8.    Using the images in animation to attract viewers
9.    Making the direct link from the big image the client has just seen to its detail.
10.    Reducing some fonts
11.    Adding some links to useful service sites for the customer and the same time, put some links in original website to new links.

 

My color scheme I suggest

 

 

My mockup for the website proposal

 

The Wesite Seeming to Need Some Helps - The Work Proposed For Improving - Assignment # 13

 

 

 

THE WORKS PROPOSED FOR IMPROVING THIS WEBSITE 

MY INSPIRATION AND DIRECTION:

-          Images with their meaning and relations and condensed texts, slogans or proverbs if needed.

-          Using the pictures to express what website wants to talk about immediately and directly.

-          Using combining and composing images to illustrate the content lively, make visitor’s feeling and attract them

THE WEBSITE SEEMING TO NEED SOME HELPS FOR IMPROVING

FARGO HOMES BUYER AGENCY

http://www.fargohomes.com/

SOME WORK MAY IMPROVE THE WEBSITE:

Color scheme: 

  For leaderboard and logo

-          Keeping the logo (due to the logo is successful with metaphor), moving it to left side.

-          Adding the sentence “Certified Residential Specialist” underneath the logo.

-          Redesign the leaderboard with using metaphor and some images of houses and landscapes to express the business briefly.

  For the body

-          Moving the square sign “CRS – Member Site” to top-left, but underneath of leaderboard

-          On the right side, underneath leaderboard, putting “SIGN IN YOUR ACCOUNT, New here? Sign Up, Tutorial For Using Your Account”

-          Putting current date right under square sign “CRS – Member Site”

-          Deleting whole ads for instruction of using account (because this information is included in the item page - “SIGN IN YOUR ACCOUNT, New here? Sign Up, Tutorial For Using Your Account”

-          Deleting all of navigations of the website

-          Reorganizing all of items and content of the website:

Classifying showing houses for sale according to clients’ needs:

        For Architectural Style of Houses:

                        New Starter Homes

                        Character Homes

                        Ramblers – 1 Story

                        Two story homes

                        Bi levels

                        Split levels

                        Condos – Town Hm

        For Costs of Houses

                        Low

                        Medium

                        300 K

                        Luxury

        For Amount of Bedrooms

                        1 Bedroom

                        2 Bedrooms

                        3 Bedrooms

                        4 Bedrooms and more

        For Area

                        Less than 1000 square feet

                        1000 – 1500 square feet

                        1500 – 2000 square feet

                        More than 2000 square feet

        For City and Town

                        City A

                        City B

                        City C

                        City D

                        ……

        For Geography

                        Near River

                        Near Lake

                        On Mountain / Hill

                        In the Country Side

        For Foreclosed Houses

                        Instant moving in

                        Needed repairing

                        Reduced price

       

There is a big screen with animation in the center-top of the website body for showing house by house with its price and classification

Underneath this big screen, each kind of houses is showed through icons those are images in small scales of those houses and coming with their subtitle

For the right side of the webpage body:

        On the top, putting:

                        FAQs (button), Contact Us (button)

                        and some texts:

                        “YOU NEED HELPS?

                        Contact Dan

                        Cell Phone: 701-306-6632

                        E-mail: ………..

                        Contact Lida

                        Cell Phone: 701-306-6632

                        E-mail: ………..”

        Underneath, next, putting a Web Ad (300x250)

                        “Home Buyer Education

                        Real Estate

                        Free

                        Register now”

        Underneath, next, putting a video:

                        “Video about why you might hire an exclusive buyer’s agent

                        and only one agent”

        Underneath, next, putting some icons in small scaling videos for the others

For the left side of webpage body putting the icons in metaphor for links to service sites:

Map, Real Estate, Water Co., Electric, Garbage, House Repair, Moving, Landscape service, Interior Design, Landscape Design, Furniture Shopping, Plumbing.

                       

The Website Seeming To Need Some Changing

The Link of the website:

 
   http://www.valleyisleaquatics.com/

 

Some of work I think that they may improve the website:

- Changing the more appropriate background color for this website ( I may use the color of sunshine) 

- Adjusting the design of the leaderboard 

- Improving and adjusting the color scheme of the website to match the new 
  background color so that it gets more balance, harmonious colors 

- Reorganizing its webpages with involving contents 

- Recomposing for each of web page 

- Adding more necessary images for each of its web page 

- Increasing the size of some texts 

- Reorganizing the navigation (menu bar)
   -    Reducing some menus through combining and putting them into main items
   -    Arranging the order of menus
   -    Redecorating and improving the navigation so that it becomes more clarity and   
        attracting
   -    Changing font size